What is the use of Anchor Text in seo?

monamuns Registered Users
edited January 2012 in SEO Q & A
explain this term in detail.......

Posts

  • harish1402 500 Post Club
    edited January 2012
    Anchor text is used to give link to our website, without it we can not create backlink.
  • lewis.112 100 Post Club
    edited January 2012
    Anchor tag is used for creating links so with this help you can assign target keywords...

    For example

    <a href=".....">weight loss<"/a">

    So here you can target with weight loss keyword my dear friend....
  • northerntran Registered Users
    edited January 2012
    Anchor tag is used to create links..it helps in creaing back links also.
  • enni 500 Post Club
    edited January 2012
    monamuns wrote: »
    explain this term in detail.......

    Anchor text is the most basic yet misunderstood feature of SEO.It is a piece of text that is used to describe a link. Hence, instead of distributing a long and unattractive text link that contains an whole URL, you can easily use anchor text to name the link whatever you’d like. The normal site visitor is much more likely to click on a piece of anchor text, rather than a 50 character long unattractive URL.
  • Everythingbrand Registered Users
    edited January 2012
    Google (and to a lesser degree other search engines) heavily weight it’s Search Engine Results Pages (SERPs) towards the anchor text of links to a page. This can be demonstrated by looking at extreme examples where a pages high ranking can ONLY be attributed to anchor text and no other SEO factors. Googlebombs are probably the easiest examples to find and understand how anchor text effects SERPs.
  • egsindia Registered Users
    edited January 2012
    visitor with in one click easily comes to your site and you will get PR link juice also..... Thanks
  • jakeferren Registered Users
    edited January 2012
    Anchor text is the text which indicates a link. Not sure if that makes it any clearer. The bottom line is, they are sometimes used interchangeably.
  • sisatelsisatel 500 Post Club
    edited January 2012
    Anchore Text is the visual represantation of your URL.
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