Archive for the ‘Organic SEO’ Category

Capitalization in Google Serps Destination URL

Wednesday, April 13th, 2011

Seeing something new on google.com today, (not on google.co.uk) – there seems to be selective capitalization within the destination URL fragment displayed in organic serps: As you can see the results look like: Forums.seoChat.com seoForums.org Anyone else seeing this?   + interestingly about two months ago they stopped capitalization within adwords results.  Not sure why [...]

Google Panda Update UK Analysis

Tuesday, April 12th, 2011

Many of you will know that I work in house in a company that operates a pan European ticket marketplace, Seatwave. Its a great industry to work in (lots of nights out, constantly evolving marketplace etc) but one of the drawbacks that we struggled with historically has been content sourcing. While there are a million [...]

Lost in Translation: Google Algo Update 06-04-2011

Thursday, April 7th, 2011

I started noticing a large-ish drop off in google organic traffic to seoforums.org last night. This is something that I’ve been through a few times before so as soon as these changes occur it generally means a late night, lots of coffee and much concern. Around 2am I finished my analysis and pretty much knew [...]

Blackhat SEO is a Joke

Wednesday, April 6th, 2011

This post was inspired by Kris Roadruck’s post yesterday, titled “Whitehat SEO is a Joke” Background: Kris and I both spoke at the recent Distilled Linkbuilding conference’s and shared the same topic “Lessons from the Darkside” – while I filled the slot in London, Kris filled the same slot in New Orleans.  Kris is a [...]

Not a black hat SEO.

Tuesday, March 22nd, 2011

So it seems that my slide deck (and that of Russ Jones @virante) caused a bit of a stir in some circles. Firstly – my slide deck was evenly balanced, it starts off with why you shouldn’t do black hat, but in the past some very well known companies have, to go on to build [...]

EPIC SEO Fail by readingfestival.com

Monday, March 21st, 2011

Today is a big day in the UK ticketing space.  Its the day that Reading and Leeds festival’s go on sale. This normally prompts a huge storm of competitive PPC, Social and SEO optimization by all the big ticketing sites, as there are literally hundreds of thousands of searches for the term “reading festival” and [...]

How-To Guide for Reaching U.S. and Latin American Hispanic Markets

Monday, February 7th, 2011

If you are looking for niche markets that are largely untapped, look no further than the U.S. Hispanic and Latin American markets. To be able to dominate in these markets, being well-versed in search engine optimization, or SEO, especially if trying to capture the attention of Hispanics. The Latin American and U.S. Hispanic markets have [...]

Creating The Right SEO Strategy

Tuesday, January 25th, 2011

Note from MOGmartin: this is a guest post by Jon Quinton (@jonquinton1 on twitter) of Go Search Marketing. About Jon: I run my own small consulting company ‘Go Search Marketing’, and work with a variation of clients from local business through to niche ecommerce sites. Creating The Right SEO Strategy Coming up with an effective [...]

The 4 Most Overlooked On-Page Factors for SEO

Monday, January 24th, 2011

Note from MOGmartin, this is a guest post by Sam Page: Sam Page is the in-house SEO Manager for Southwest Equipment in Lewisville, TX. He started working online in 2006 with his own website and has carefully developed his skills in SEO over the last 4 years. He specializes in e-commerce and sales websites. Follow [...]

Review: SEOgadget Keyword Tool

Thursday, December 16th, 2010

The SEOgadget Keyword Tool (beta) As a professional SEO I regularly get asked to review new products for search engine optimization.  I infrequently publish these reviews because the majority of the tools are fairly repetitive and add nothing to existing free, or popular tools that are well known (how many other SEO tools have similar [...]

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