Some people called SMO as Social media optimization or Search marketing optimization. SMO helps drive traffic to your website pages, business pages and blogs. It also helps you to boost your SEO, and drive more potential customers to your site.
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SEO is a marketing tool to help business owners accomplish a number of goals.Here are some things which you have to do at first:
1. Know about your customer
2. Keywords research
3. Blogposts and Articles
4. Web Content
5. Press Releases