A search engine results page (SERP) is the page displayed by a search engine in response to a query by a searcher. The main component of the SERP is the listing ofresults that are returned by the search engine in response to a keyword query, although the page may also contain other results such as advertisements.
That’s certainly the impression you’d get from reading most digital marketing blogs, where the question of whether you should have a digital marketing strategy has long ago been eclipsed by how to develop one.
The other half is divided between those who have a stand-alone digital strategy (16%), and those who have integrated it into a more general marketing plan (34%). The latter are probably more advanced marketers, for whom digital marketing has become ‘business as usual’.
Companies often tell me that they already have enough strategies and plans, and that they are rarely referred to; that putting their strategy down in writing will create problems of integration and ownership; that digital plans are not useful, as technologies and marketing approaches change so fast; and that they simply do not have the resources or time to create one.
Here are five reasons why:
1. A written strategy gives you direction and focus
2. It ensures everyone is on board – and on the same page
3. You’ll be better resourced
4. It will limit duplication
5. It will help you optimize and stay ahead
I think, Blog Flipping is the process in which One person create a blog and make it popular with the help of SEO and some useful unique content posting. After that, sell it to the other person at the higher price. In this way, The posts which are posting on this popular and old blog will help to improve the rank on the search engine.