Well! Let me start with our internet encyclopedia Wikipedia definition, founded by Jimmy and Larry.
“Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.”
Digital Marketing (DM) activities that we perform are Search engine optimization (SEO), search engine marketing (SEM), content marketing, social media marketing, social media advertising, and mobile advertising so typically any form of activity that we perform in the online space.
With digital marketing we could grab more prospects, clients and followers to take action. Whether that is to visit our desired website, download and rate our offerings or buy our product/service. We can also create a space for our targeted audience to provide feedback which is visible to our business market results in enhancing the prospects of your business.
relationship between us and customer