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SMO vs SMM???

MattewHayden555 Registered Users
in Social Media Opt.
Difference between the SMO vs SMM?
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  • ankitasharma Registered Users
    Social Media Optimization is the optimization of a websites and its pages to make it friendlier for Social Media, where as Social Media marketing includes the major process such as traffic generation, lead generation etc. from social media sites.
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  • dpfocjackdpfocjack Registered Users
    SMO refers to the process of refining a website so that it’s awareness and content are easily spread through social mediums and online communities by users and visitors of the website. This can include anything done “on-page” such as improving the design and usability of the website so that it becomes more compelling to users, in an effort to help them spread it through social media sites. The simplest example of SMO is represented by all the “digg this” and “add to delicious” icons and links that are all over the web today.

    SMM on the other hand plays more of an active role in relation to social media by referring to the creation and distribution of content and other messages through the social web by some form of viral marketing. This can be anything from creating compelling content that gets bookmarked and even hits digg’s homepage to spreading a viral video by putting it on YouTube and other social media websites. It’s about the things that are done off-site, for example, participating in online communities where your customers hang out would be an active role that falls under SMM.
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  • jackgrant1 Registered Users
    SMM is a Powerful online tool , it is used to supplement other online marketing method rather than replace them , While Social media optimization is technique to optimize and share your site info through social media website like Face book , Twitter and Linked in.
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  • tekscan 100 Post Club
    Nice post thanks for share this information.
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  • C.Rebecca 500 Post Club
    There is a thin line of difference between “SMO” and “SMM”.

    Both involve promoting a website on social media platforms ( social networking, social bookmarking submission, blogging, video distribution channels etc.)

    In SMO we ‘optimize’ our website while in SMM we are more focused on ‘marketing’ our product or service.(that is generating leads for your website).
    SMM works aggressively towards promotion (it may involve PPC as well)

    SMO and SMM are a related pair and work to attract attention of users.
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  • racke Registered Users
    SMM works very sort spent of time because its paid activity.SMO this is free activity.But both are attract visitors.
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  • smith29smith29 Registered Users
    SMO stands for Social Media Optimization and SMM Social Media Marketing. SMO is a part of SMM.
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  • john321 100 Post Club
    what is the major difference between SMO, SEM and SMM ? ... SMM and SMO are more or less same. but the SEM is like everything.
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  • dj1979 Registered Users
    I agree that SMO is about content syndication via multiple social media platforms. Very effective strategy for link building.

    DJ
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  • kriishnagc Registered Users
    Social Media Optimization is use to optimize a websites and where as Social Media marketing includes the major process like traffic generation, lead generation etc.

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  • carlamax Registered Users
    very informative information SMM and SMO are more or less same. but the SEM is like everything.
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  • MarkHanis Registered Users
    ankitasharma wrote: »
    Social Media Optimization is the optimization of a websites and its pages to make it friendlier for Social Media, where as Social Media marketing includes the major process such as traffic generation, lead generation etc. from social media sites.


    Can you refer me any of the links where it is described briefly and if possible video links also?
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  • bryanbell Registered Users
    [FONT="]People believe that SMO and SMM are same things. But they are quite different from each other. Even though both use the platform social media is same. SMO is basically the optimization of your site to make it friendlier with in social media sites, while SMO basically consist of traffic generation, lead generation, create followers etc. from social media sites. SMO only consider driving quality traffic to your sites by doing blog commenting, RSS submission, video sharing etc, While SMM marketing strategy like how to attract people to your business or products through a social media websites. [/FONT]
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  • patricklong Registered Users
    SMO totally about Media optimization like sharing your site content on social networking sites like; Facebook, twitter, Digg etc. And the other hand SMM totally about Media marketing like PPC advertising of your site on different leading search engines.:confused:
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  • antienco3 Registered Users
    chúc bác bán d?t h
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  • seoservicesproseoservicespro Registered Users
    SMO is the process of refining a website so that it’s content are easily spread through social mediums and online communities by users and visitors of the website. This can include anything done “on-page” such as improving the design and usability of the website so that it becomes more compelling to users, in an effort to help them spread it through social media sites. The simplest example of SMO is represented by all the “digg this” and “add to delicious” icons and links that are all over the web today.

    On the other hand SMM plays more of an active role in relation to social media by referring to the creation and distribution of content and other messages through the social web by some form of viral marketing. This can be anything from creating compelling content that gets bookmarked and even hits digg’s homepage to spreading a viral video by putting it on YouTube and other social media websites. It’s about the things that are done off-site, for example, participating in online communities where your customers hang out would be an active role that falls under SMM:cool:
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  • sunder0786 Registered Users
    Social media optimization is the integral part of online reputation management...It includes blog commenting,bookmarks on social networking sites like facebook etc.

    Social media marketing is a term that describes use of social networks, online communities, blogs, wikis or any other online collaborative media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, LinkedIn, Facebook, Flickr, Wikipedia, Orkut and YouTube.
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  • keai Registered Users
    Thank you for this article. That’s all I can say.
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  • alkenvloeren3 Registered Users
    SMO (Social Media Optimisation) and SMM (Social media marketing) both used for increasing traffic for website but SEO is part of SMM.
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  • Addendyadviff Registered Users
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  • mygigcafe Registered Users
    SMM and SMO both are different things let me explain


    SMO,


    social marketing optimization to generate a traffic on youwebsite and get a business and benefit
    SMM,

    social media marketing its mean to promote your website
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  • rashiqwebtech Registered Users
    social media optimization(SMO) and social media marketing(SMM),SMM is gaining traffic from social media sites and SMO contains many techniques for optimizing.
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  • kenyonkenyon Registered Users
    MattewHayden555 wrote: »
    Difference between the SMO vs SMM?

    I think no Difference between the SMO vs SMM .. social media optimization and social media marketing..
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  • aceff Registered Users
    Nice posting thanks for sharing this information Good topic for discussion..
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  • Miracle14 Registered Users
    Social Media Optimization (SMO) involves creating the right type of content and building a site that is easy to share on social networks and is friendly to social media users.
    Social Media Marketing (SMM) goes a step further in terms of actually promoting the content on these social networks and spreading the word about your content.
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  • Socialmedia Registered Users
    Social Media Optimization vs. Social Media Marketing,” by web strategy consultant Cameron Olthius on the Pronet Advertising blog. Discusses the difference between social media optimization (SMO) and social media marketing (SMM), describing SMO as on-page changes to a website that make the content and message are more compatible with social media sites, and SMM as techniques for actively increasing awareness of a website through participation in social media communities and services.
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  • Deepakkumar Registered Users
    Supurb explanation given guys. Really appriciable. As per my point of view Social Media Optimization is the information which are sharing is only for information like news any updates and Social Media marketing is when you are branding for your business in terms of promotion.
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  • DeeptiGargDeeptiGarg Registered Users
    To use SMO we get the organic ranking but to use SMM we get the paid ranking. because SMM has some paid activities like ppc, cpc etc......
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