What is PPC ? How can we start process? Pls tell me Step by Step
ppc (pay per click) is one type of ad campaign using major ppc providers like Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter. You have to follow some strict rules carefully when u r investing on these services. for your reference read the following article
articlealley.com/article_885887_7.html
If you are asking that question then it may be worthwhile hiring a PPC management firm to get you going.
There is a mountain of information, statistics and knowledge being just Google Adwords alone.
You should start by signing up to Google Adwords (just type it into Google), enter your billing info and try to create a campaign. Use Google Help for help on the basics.
Just for info the useful terms are:
- PPC = Pay Per Click
- SEM = Search Engine Marketing
- CCR = Click Through Rate
- CPC = Cost Per Click
- CR = Conversion Rate
wardson (02-19-2011)
YOu should learn the conversion rate for your sit e so You easily calculate your budget. If you need to sell before the birth of 50 visitors to give you the profit of 10 yuan, which means you can pay up to $ 0.20 per click, and then began to lose money. I like to start with a small daily budget to test the conversion rate, depending on your chosen keywords. Once you understand this, you can calculate the maximum cost per click, you can afford to pay, and from there, you should never lose any money.
wardson (02-19-2011)
Pay per click (PPC) is an internet advertising model used on websites, where advertisers pay their host only when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
Pay per click is the marketing of your add, you pay for each add on which the visitor clicks... Google adwords is the simple example of this... You create your adds and Google advertise them... if a visitor clicks on it, you have to pay for this..... You have to pay in advance... And there are a number of sites, which are doing these kind of jobs to promote your site.....
wardson (02-19-2011)